New startups are born every day here in Startup Land. That’s why it’s so hard to keep track of all the rising stars. It used to be that if you knew a startup by name you could pretty easily figure out what their product/service did (think pets.com or OrderAhead.com).

However, as more and more companies are being created, startup founders have had to look further a field when naming their company.

The result? I think the cast of HBO’s Silicon Valley sums it up best.

via Wired.